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Eko EstatesBY EKOSTAY
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Buying

What to ask a developer you have never heard of

Most Ghats villa developers have no brand you recognise and no long record you can search. The questions that separate a real builder from a risky one, and why what they have finished matters more than what they promise.

9 min read

Most people selling villas in the Western Ghats are developers you have never heard of, with no national brand, no long search history and often only a handful of projects behind them. That is not in itself a warning sign, because the market is made up largely of small builders, and some of the best houses come from them. But it does mean the reassurance a familiar brand would provide has to be assembled by you, from questions, rather than assumed. The questions below are how you tell a real builder from a risky one when you cannot rely on a reputation you already trust.

Why you have to do the vetting yourself

With an unknown developer and a small project, the usual external safeguards are thinner than a buyer expects, so the vetting falls to you. Projects under eight units are exempt from MahaRERA registration, which is a genuine and legitimate legal position rather than a gap, but it means there is no public project page, no statutory escrow of your payments and no regulator's complaint mechanism by default. The protection that registration would supply has to come instead from the contract you sign and the counterparty you sign it with, and judging the counterparty is what these questions are for. This reframes the whole exercise. You are not looking for a brand to trust; you are gathering evidence about whether this specific builder will actually deliver what they promise, to the standard they claim, and still be there if something goes wrong afterwards. Every question below is aimed at that single judgement, and the developer's willingness to answer is itself part of the evidence, because a builder confident in their work answers plainly and a builder who is not deflects.

Ask what they have finished, and go and see it

The single most useful question is what the developer has already completed, followed by going to see it in person. A promoter who has delivered comparable houses that are standing, occupied and well regarded has demonstrated the one thing that matters most, which is that they finish what they start to the standard they claim. A finished, lived-in house tells you more than any brochure, any rendering or any declared completion date, because it is evidence rather than promise, and it is the closest thing an exempt project has to the public record that registration would otherwise provide. A finished house you can walk through is worth more than any promise about one you cannot. Go and look, and look as a sceptic. Inspect the junctions where a Ghats house fails, the terraces and window reveals and roof joints, for signs of the damp and the small failures that a humid climate produces in a house built without care. A developer who has finished good houses will be glad to show them; one who has finished nothing, or who is reluctant to let you see what they have done, is asking you to take the entire project on trust, which is a materially weaker position for a buyer. What a builder has completed is the best predictor of what they will complete, and it is checkable.

Speak to someone who owns one now

Beyond seeing a finished house, ask to speak to someone who already owns one, because a current owner will tell you things the developer will not. An owner who bought from this developer a year or two ago knows whether the house was delivered on time, whether the build has held up through a monsoon, whether the promised things actually happened, and whether the developer was still reachable and helpful after the sale closed. That after-sale behaviour is exactly what a buyer cannot see at the point of purchase and most needs to know. A developer confident in their work will connect you with owners; one who resists is telling you something. The conversation is worth having candidly, asking not only whether the owner is happy but what went wrong and how it was handled, because every project has some friction and the useful information is in how it was resolved. A pattern of owners who would buy again is strong evidence; a developer who cannot or will not put you in touch with any is a gap in the evidence you should weigh heavily.

Understand who the counterparty actually is

Ask who you are actually contracting with, because the entity behind the project matters as much as the project itself. There is a real difference between a company that operates an ongoing business, with houses it runs and a reputation it has to protect, and a company incorporated solely to build and sell a single project and then dissolve. The first has every reason to deliver well and stand behind the house afterwards; the second may not exist by the time a problem surfaces. Since an exempt project gives you no statutory escrow, the solidity of the counterparty is what protects your payments across the construction period. This is why an operator that has run houses over several years, across many properties, is in a different position from a first-time single-project vehicle, quite apart from the quality of the specific house. An established operating business has a continuing interest in its own name and a structure that will still be there in eighteen months, which is exactly the security the regulator's escrow was designed to provide and which you are replacing with your own judgement. Ask what else the entity does, how long it has done it, and whether it will still care about this house after the sale.

Insist on the full document set, and watch how it arrives

Ask for the complete document set up front, and pay attention not only to what it contains but to how quickly and completely it arrives. A serious developer produces the title documents, the 7/12 extract, the NA order and the sanctioned plans readily, because they have done the work and have nothing they would rather you did not see. The speed and completeness of the response is a signal in its own right: a clean set delivered promptly points to a developer who has their affairs in order, while a set that arrives slowly, in fragments, with explanations attached to the gaps, is itself an answer. The documents also let you confirm the fundamentals that protect you regardless of the developer's reputation: that the land is converted to non-agricultural use, that the title is clean, that the survey or gat numbers reconcile across the papers, and that what is being built matches what was sanctioned. These are covered in their own right elsewhere in this journal, and they apply to an unknown developer with particular force, because with no brand to rely on the documents are much of what you have. A developer who resists producing them, or who offers assurances in their place, has failed the most basic test before you reach any of the others.

Ask whether they operate houses, not only build them

For a house you intend to let, ask whether the developer actually operates houses or only builds them, because the two are different skills and the difference shows up in the design. A rental villa lives or dies on decisions made at the drawing stage, the size of the common area, the drainage, the covered outdoor space, the sound separation, the pool sizing, and those decisions are made well by people who have run houses and watched what fills a calendar, rather than by people who have only built them. A builder with no operating experience can produce a house that looks fine and underperforms as a rental, because it was optimised for the wrong things. This matters more than it first appears, because a great deal of what makes a rental villa succeed is invisible to a builder who has never had to fill one. A developer who both builds and operates has an incentive to get the operating decisions right, because they will live with the consequences in the occupancy, whereas a build-and- leave developer is optimising for the handover photograph. If the house is meant to earn, a developer's operating record is as relevant as their construction record, and it is a fair question to put to them directly.

Pin down the commitment and the payments

Ask whether the possession date is written into the agreement with a consequence attached, or whether it lives only in conversation. On an exempt project there is no regulator holding the developer to a declared completion date, so the commitment has to come from the contract itself, dated and with a stated consequence if it slips. A developer who will put a real possession commitment in writing is in a different position from one who offers only a target mentioned in a meeting, and the difference is the whole of your protection on timing. Ask, too, whether the payment schedule is tied to construction milestones rather than to the calendar, because milestone-linked payments keep your money aligned with the work actually done and limit your exposure at any moment to the progress on the ground. Since an exempt project gives you no statutory escrow, a milestone-linked schedule is the practical substitute, ensuring your payments follow the build rather than running ahead of it. A developer comfortable with milestone-linked payments is comfortable being paid for work done; one who wants money well ahead of progress is asking you to carry a risk the structure is meant to remove.

Ask what happens after handover

A question buyers forget until it is too late is what the developer does once the sale is closed and the house is handed over, because a Ghats house needs attention long after the keys change hands. Ask who fixes the things that go wrong in the first year, whether there is any defect-liability period during which the developer remains responsible for construction faults, and how a problem gets raised and resolved. A house built on a hillside in a heavy-rainfall zone will reveal some issues in its first monsoon, and a developer who disappears at handover leaves those issues entirely with the buyer. The answer separates a builder who treats the sale as the end of the relationship from one who expects to be around afterwards, and for a house you intend to hold for years that distinction matters. A developer who also operates houses has a continuing presence and a reason to stand behind the build, whereas a build-and-leave developer has neither. Ask specifically how after-handover problems are handled, and treat a vague or dismissive answer as the warning it is, because the first year of a Ghats house is exactly when a responsive developer earns their reputation and an absent one loses it. This is also where facility management and a continuing operating relationship, covered in their own right, become part of what you are really buying.

The red flags, and the honest asymmetry

Certain answers are warnings rather than details. Pressure to decide quickly, or to pay a large sum before a proper registered agreement exists. Vagueness about what has been completed, or reluctance to let you see it or speak to an owner. Title that rests on a general power of attorney rather than a registered deed, which does not convey ownership and is a defective chain. A preference for cash, or resistance to producing the document set. Any of these should slow a buyer down, because they are the recurring features of the transactions that go wrong. The reassuring counterpart is the asymmetry in how good and poor developers respond to these questions. A developer confident in their work welcomes them, because every honest answer strengthens their case: they are glad to show finished houses, connect you with owners, produce documents promptly, put commitments in writing and explain who stands behind the project. A developer who deflects, delays or takes offence at reasonable questions is telling you what the answers would have been. This is how Eko Estates would want a buyer to test it, and it is how we test the ground ourselves: an operator that has run houses since 2018 across many properties can point to finished, occupied houses you can visit and owners you can speak to, which is exactly the evidence that these questions are designed to surface. The questions are cheap to ask and the wrong answers are expensive to discover later, so ask them all, of anyone, however impressive the presentation.

QUESTIONS WE ARE ASKED ABOUT THIS

How do I check an unknown property developer?
Ask what they have completed and go and see it, speak to a current owner, confirm who the contracting entity is, and insist on the full document set up front.
What questions should I ask a villa developer?
What they have finished, who the counterparty is, whether the possession date is contractual with a consequence, whether payments are milestone-linked, and whether they operate houses or only build them.
Is it safe to buy from a small developer?
It can be, if the developer has a demonstrable track record, a sound counterparty and a strong contract, which together substitute for the protections a small project lacks.